Project Overview
In Uzbekistan brand deals still happen in DMs. No brief, no terms, no idea when the money arrives — and no way for either side to check who they are dealing with. BETWEEN is a two-sided marketplace built to close that gap: businesses find and hire local creators, creators get clear terms and paid work. I designed both apps end to end — discovery, campaigns, collabs, tasks and payouts — in light and dark.
Approach
The hardest call wasn't a screen, it was what to leave out. BETWEEN does not hold the payment — price is agreed in chat, because a guarantee the app cannot enforce is theatre, and a formal approval cycle would push creators straight back into DMs. Discovery follows the same logic: a deck that deals one creator at a time instead of an open directory, so every invite is a deliberate spend against a finite match balance. Both apps run on one token-based system — semantic color variables, a 17-style Inter scale, and a 4-column 390px grid.



Final Results
957 screens across light and dark, mobile and desktop, built from 254 components, 230 variables and 31 text styles — one system carrying two products: the business app and the creator app.
